Brand Metrics

About us

Technology partner for banks, NBFCs and businesses that aspire to scale

Brand Metrics Fintech is a software and fintech company based in Jaipur, India, serving clients across time zones. We build secure, scalable solutions for banks, NBFCs, insurance and renewable energy businesses, and help organisations grow with AI and automation.

Collaborate. Innovate. Achieve.

Who we are

We are a technology growth partner offering full-cycle digital services: strategy, design, development, testing, cloud operations and support. Our dedicated team of developers, designers, testers and consultants works closely with each client from the first workshop to go-live and beyond.

Our deepest expertise is in banking and financial services. Our Metrics products digitise the operational work regulated institutions depend on every day: notes and approvals, grievance redressal, reconciliation, collections and recovery, insurance broking operations and management analytics.

Alongside our products, we build custom ERP, MIS and automation tools for businesses in fintech, solar energy, healthcare, manufacturing and gaming.

Read our story →
Regional Rural Banks
4
Metrics products
6
Clients across BFSI and digital
11+
Headquarters
Jaipur, India

Our values

01

Innovation

Exploring new technologies and developing creative solutions that push boundaries.

02

Excellence

Setting high standards and delivering quality through focus, dedication and continuous improvement.

03

Collaboration

Working as one team with our clients and partners, from first workshop to go-live and beyond.

04

Integrity

Honesty, transparency and ethical conduct in every engagement, especially where regulated data is involved.

What we do

Products for regulated financial institutions, and full-cycle engineering services for growing businesses.

Products

Services

Application Development

Web and mobile applications, ERP and MIS systems built for scale and audit.

Strategy & Consulting

Process mapping and technology roadmaps for digital transformation.

Product Management

From requirement to release: backlog, roadmap and delivery ownership.

Cloud Managed Services

Secure hosting, monitoring and operations on leading cloud platforms.

Data & AI / Analytics

Dashboards, MIS and analytics that turn operational data into decisions.

AI Consulting

Identifying where AI and automation create real value in your operations.

AI Agent Development

AI agents that automate repetitive workflows and customer interactions.

AI Chatbot Development

Conversational assistants for customer service and internal teams.

Industries we serve

  • Banking & Finance
  • Regional Rural Banks
  • NBFCs
  • Fintech
  • Insurance
  • Solar Energy
  • Healthcare
  • Manufacturing
  • Gaming
  • HVAC

Technology partnerships

  • AWS Partner
  • Google Partner
  • Microsoft Partner

Cloud, data and AI solutions delivered on leading platforms.

Trusted by government and cooperative banks and growing businesses

  • FunPay
  • Playable Ads
  • Quick Games